Comparison
MailBrother vs YAMM (Yet Another Mail Merge)
Both send personalized emails from your Gmail account. The difference is where you work, what is free, and which extras you pay for.
| MailBrother | YAMM | |
|---|---|---|
| Where you work | Inside Gmail compose | Inside a Google Sheet add-on |
| Price | Free; $9/month to remove the signature | Free up to 50/day, then paid |
| Free plan daily limit | Full Gmail limit (450 / 1,800) | 50 emails/day |
| Google Sheets mail merge | Yes | Yes |
| HTML email insert | Yes | No |
| Scheduling | Yes | Yes |
| Split across days automatically | Yes | No |
| Open / click tracking | Yes | Yes |
| Bounce detection | Yes | Yes |
| Unsubscribe link | Yes | Yes |
YAMM pricing: Free up to 50 emails/day; paid from about $25/year per user. Their prices and limits change; check their site before deciding.
Where YAMM is stronger
Runs inside Google Sheets; simple and popular with teachers and schools.
Where MailBrother is stronger
No daily cap on the free plan beyond Gmail's own, HTML insert and split sending included, one button inside the Gmail compose window, and a $9 flat price to go signature-free.
Which one? Pick YAMM if you live in Google Sheets and send fewer than 50 emails a day. Pick MailBrother if you write in Gmail, need HTML emails, or send more than 50 a day for free.
Switching is a five-minute job
- Install MailBrother from the Chrome Web Store and sign in with the same Google account.
- Keep your Google Sheet as it is: the first row holds column names, MailBrother detects the email column.
- Write the email in Gmail, use
{Column}placeholders, press Send Mass.
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